In the ever-evolving landscape of global hip-hop, the unexpected can often become the extraordinary. One such instance is the rise of Sooraj Cherukat, known by his stage name Hanumankind, and his track “Big Dawgs.” This Bengaluru-based rapper has achieved something remarkable: outstreaming the acclaimed Kendrick Lamar’s diss track, “Not Like Us,” which was previously hailed as the pinnacle of contemporary rap.
Kendrick Lamar, a Pulitzer Prize-winning artist with 17 Grammy Awards to his name, released “Not Like Us” to critical acclaim. The track quickly became a sensation, breaking records and setting new benchmarks in the music industry. It became the fastest rap song to hit 700 million streams on Spotify and dominated the Billboard Global 200 for two consecutive weeks. It seemed that Lamar’s sharp-tongued track had set a new standard for rap music.
However, the world of hip-hop, known for its unpredictability, saw a dramatic shift with the meteoric rise of Hanumankind’s “Big Dawgs.” While Indian rappers have traditionally struggled to make a significant impact on the global stage, Hanumankind’s latest release has managed to defy expectations and challenge established norms. “Big Dawgs” not only gained significant traction on Spotify’s “Global Hip Hop List” but also managed to outstream Lamar’s highly acclaimed track.
The success of “Big Dawgs” can be attributed to its unique blend of elements that resonated globally. The music video, shot in the dramatic setting of a Maut ka Kuan (Well of Death) in Kerala’s Ponnani, features Hanumankind at the center of a thrilling carnival attraction, bouncing off energetic beats. His commanding presence, combined with the visually striking backdrop, created a compelling package that captivated audiences worldwide. Hanumankind’s rapping in English, delivered with authentic accent and flair, further added to the track’s appeal.
Despite the impressive global reception, “Big Dawgs” was met with some initial skepticism and online backlash. The surprise that a track of such high caliber could come from India led to a mixture of shock and racist attacks. Yet, rather than being deterred, Hanumankind’s success continued to grow. The track’s ability to break boundaries and gain appreciation in a traditionally Western-dominated genre is a testament to the evolving nature of global music.
In conclusion, Hanumankind’s “Big Dawgs” represents more than just a successful rap track; it signifies a shift in the global hip-hop landscape. By outstreaming Kendrick Lamar and achieving remarkable international recognition, Hanumankind has not only put Indian rap on the map but has also demonstrated that talent and innovation can emerge from unexpected places. As the world of music continues to diversify, tracks like “Big Dawgs” are leading the charge in redefining what is possible in the global rap scene.